Bobby Kotick the CEO of Activision has come out stating that around 70% of the company’s profit comes from PC games. Granted this is obviously coming from Blizzard’s hugely successful World of Warcraft this shows that not only is Activision being kept alive by a single game from a single company but the majority of their profit is coming from a supposedly dead platform.
Activision has also said in the past that because of the success of subscription based games like World of Warcraft they will be looking at introducing a subscription based Call of Duty game to tap into that market.
via Gamasutra
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